California Privacy Notice

This California Privacy Notice (“California Notice”) supplements the Privacy Policy at and applies solely to visitors, users, and others who reside in the State of California (“consumers”, “you”, “Users”). Apothekary Inc. and its affiliates ( “Apothékary”) adopted this California Notice to comply with California privacy laws, including the California Consumer Privacy Act (“CCPA”). Any terms defined in the CCPA and not defined here have the same meaning when used in this California Notice.



We collect information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“Personal Information”). In addition, we may collect data that is not identifiable to you or otherwise associated with you, such as aggregated data, and is not Personal Information. To the extent this data is stored or associated with Personal Information, it will be treated as Personal Information; otherwise, the data is not subject to this notice.

Sources of Personal Information

We collect Personal Information from the following sources:

Use of Personal Information

We collect and Process your Personal Information for our business purposes, which include the following:


We will not use the Personal Information we collected for material different, unrelated, or incompatible purposes without providing you with notice and obtaining your consent.

Processing of Personal Information

Within the last twelve (12) months, we have collected the following categories of Personal Information:


Sharing of Personal Information

We share Personal Information with the following categories of third parties:

We share the following categories of Personal Information with the following categories of third parties:



California Civil Code Section 1798.83, known as the “Shine the Light” law, permits our users who are California residents to request and obtain from us a list of what personal information (if any) we disclosed to third parties for their own direct marketing purposes in the preceding calendar year and the names and addresses of those third parties. Requests may be made only once per year per person, must be sent to, and are free of charge. We do not disclose personal information protected under the “Shine the Light” law to third parties for their own direct marketing purposes.

The CCPA provides California residents with the following rights. For more information about how to exercise your CCPA rights, see the “Submitting a Verified Consumer Request” section below.

  1. Right to Know: You have the right to request that we disclose certain information to you about the Personal Information we collected, used, disclosed, and sold about you in the past 12 months. This includes a request to know any or all of the following:

2.  Data Portability: You have the right to request a copy of Personal Information we hold about you.

3.  Right to Deletion: You have the right to request that we delete the Personal Information we collected from you and maintained, subject to certain exceptions. Please note that if you request deletion of your Personal Information, we may deny your request or may retain certain elements of your Personal Information if it is necessary for us or our service providers to:


4.  Right to Opt-In to Financial Incentives: You have the right to opt-in to financial incentives. You also have the right to opt-out at any time. Please see the “Notice of Financial Incentives” section below for more information about the financial incentives that we offer.


5.  Right to Non-Discrimination: You have the right to opt-out of the sale of your Personal Information. You also have the right to opt-in to the sale of Personal Information. 

6.  Right to Know: You have the right not to receive discriminatory treatment by us for the exercise of your CCPA privacy rights. Unless permitted by the CCPA, we will not:

Some of our Services, however, may require your Personal Information. If you choose not to provide your Personal Information that is necessary to provide any aspect of our Services, you may not be able to use those Services.



To exercise your Right to Know, Data Portability, and Right to Delete, you must provide us with sufficient information to allow us to verify your identity, and describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. Once we receive the information you provide to us, we will review it and determine if more information is necessary to verify your identity as required by law, and we may request additional information in order to do so.

To exercise your California privacy rights described above, please submit a verifiable request to us by emailing us at

Only you, or a person authorized by you to act on your behalf, may make a verifiable consumer request related to your Personal Information.

You may only make a verifiable consumer request for Right to Know or Data Portability twice within a 12-month period.The verifiable consumer request must:

We may deny your request if we are unable to verify your identity or have reason to believe that the request is fraudulent.


Consumer Request by an Authorized Agent

If any authorized agent submits a consumer request on your behalf, in order to confirm that person or entity’s authority to act on your behalf and verify the authorized agent’s identity, we request the below items:


We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you. We will only use Personal Information provided in a verifiable consumer request to verify the request’s identity or authority to make the request.

We will acknowledge receipt of the request within ten (10) days of its receipt. We will respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the receipt of the verifiable consumer request. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For Data Portability requests, we will provide the responsive information in a portable and, to the extent technically feasible, in a readily useable format that allows you to transmit the information to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.



We never sell your Personal Information to third parties for money. However, the CCPA defines “sale” broadly, and that definition could include information that we have shared with our Service Providers and certain technology providers. In the past twelve (12) months, we have “sold” (as defined under the CCPA) the categories of Personal Information set forth in the table under “Processing of Personal Information” above. We disclosed Personal Information to our Service Providers and technology providers for the purposes described in the Privacy Policy and this California Notice.

We do not and will not knowingly sell the Personal Information of minors under the age of 16 without affirmative authorization.

Do Not Track

We may use third-party advertising companies to serve or track ads on our Site and other sites. Third-party advertising companies may use Personal Information about your visits to this Site or other sites, collected through cookies, pixel tags and other tracking technologies, in order to provide advertising that may be of interest to you and measure advertising effectiveness. We do not currently process or comply with any web browser’s “do not track” signal or similar mechanisms.



From time to time, we may offer a financial incentive in the form of a discount to our customers in exchange for the collection of Personal Information. For example, consumers who sign up for Apothékary emails/SMS receive a one-time promotional code for a discount off their first purchase. You can opt-in to receive such incentives by responding to any offers contained in such email/SMS messages. You can withdraw your consent from the financial incentive at any time by clicking on the appropriate link at the bottom of our marketing communications.



Apothékary may amend or update from time to time this California Notice in its sole discretion. Any such amendments or updates will be effective upon our posting of the revised California Notice. Your continued use of the Site following our posting of any revised California Notice will constitute your acknowledgement and acceptance of the amended California Notice.



This California Notice was last modified on December 2021.


If you have any questions regarding this California Notice, you can contact us at as provided in our Privacy Policy.